Veblen / Services / Google Ads

Google Ads that capture buyers at the exact moment they need you.

When the hot water dies or the switchboard trips, someone searches, and the business at the top of that search gets the call. We run tight, capacity-matched Google Ads for trades and local services, wired straight into AI follow-up under 60 seconds.

5.018 Google reviews · every word below is verbatim
ADAdv Demolition
Google review

Did an amazing job with our demo company videos and photos and website!

STSouthport Tyres
Google review

Best in the Business ! so happy with the quality of work these guys produces and start to finish they made it so easy !

KAkyle albert
Google review

Zac was extremely professional and made the whole video process easy...

TMTom Mac
Google review

...not only have they exceeded my expectations but they also grew my socials more then what they planned...

JKJared Kalischer
Google review

Their attention to detail, creativity, and overall polish is unmatched...

MCMike & Charli McFarlane
Google review

Super easy to work with, incredibly professional, and lightning-fast on turnarounds.

DKdanny kalischer
Google review

Number 1 marketing company, the photos and videos that are produced are another level

JYJAMES YOO
Google review

Their team is professional, creative, and genuinely invested in delivering results.

BYBishoy Youssef
Google review

Veblen is the one stop shop...

LVLuke Vaughan
Google review

I was initially so impressed with Zac and his team's thumb stopping ability.

JPJANE PRICHARD
Google review

The turnaround time was quick, communication was clear and easy...

FSFree Sky
Google review

These guys are next level in video editing!

5.0 on GoogleLoads in about a secondFive days of work, start to liveLive client sites: trades, manufacturing, health
Search-firstno junk display spend
Full pipelinefrom zero · ADV+ Painting
Call + form trackingon every campaign
<60slead response, every enquiry

Are Google Ads worth it for tradies?

Yes, when three things are true: the campaign only targets searches with buying intent, every call and form is tracked to a booked job (not just a click), and every lead is answered fast. Run that way, Google Ads is the highest-intent lead source a trade business can buy: ADV+ Painting went from zero online presence to a full pipeline in a quarter with Google Ads as a core channel of their Veblen engine.

Run badly (broad keywords, no negatives, leads ringing out), Google Ads is the fastest way to burn a budget. The auction doesn't forgive sloppiness. That's the whole reason to have it run by people who live in it.

How we run Google for trades.

01Intent only

Exact and phrase match on searches that mean money in your trade, with aggressive negative lists. No display remnants, no spray-and-pray.

02Landing pages that match

Ads land on pages built for the search, not your homepage: message match is half the conversion rate. See landing pages & CRO.

03Tracking to booked jobs

Calls, forms and bookings tracked through the CRM so budget decisions are made on jobs won, not clicks bought.

04Meta + Google together

Google captures demand; Meta creates it. The businesses that own their market run both in one engine. See Meta ads.

Proof.

ADV+ Painting · Trades

Full pipeline

from zero online presence, in a quarter. Ads, automations and missed-call recovery.

Read the full case study →

LCMB Group · Electrical & Air

150+

qualified leads, every month. In March 2026 the account produced 254 leads at a $25.66 average cost per lead.

Read the full case study →

★★★★★

Did an amazing job with our demo company videos and photos and website!

Adv Demolition · Google review

★★★★★

We use Veblen right across our Group of companies for all things marketing. I was initially so impressed with Zac and his team's thumb stopping ability. In a age where attention is a prime currency, Velblen are certainly one leaders I've come across in my experience...

Luke Vaughan · Google review

Google Ads questions.

How much should a tradie spend on Google Ads?

Enough to matter in your auction, not a dollar more than your crew can service. For most trades that's $1,500 to $10,000/month depending on area and competition. We size it on a call against your capacity and the real CPCs in your trade.

What does a lead from Google Ads cost for a trade business?

It varies hard by trade: emergency trades pay more per click but convert at much higher rates. We'll show you the live auction numbers for your trade and suburb on a strategy call rather than quote a fantasy average.

Google Ads or Facebook ads for a tradie: which first?

Google captures people already searching for your trade; Meta creates demand and builds your name. Urgent-need trades usually start Google-first; consideration purchases lean Meta-first. The full answer depends on your trade, and we'll give it to you straight.

Do you lock me into a contract for ad management?

Partnership engines run a three-month minimum, long enough for the data to compound.

What is a missed lead costing you?

Slide your own numbers in. This is your maths, on your business, right now.

Revenue at stake

$51,960 /mo

That is what could be walking to your competitor every month.

An estimate from your inputs alone: your enquiry count times your average job value across a month (4.33 weeks). Your maths, not a Veblen claim or prediction.

Get my free growth audit

The offer

Start free. Ascend when it is proven.

The audit is the proof step. You see exactly what we see in your market before a dollar changes hands.

Step one · yours free

The Free Growth Audit.

  • We map your market: who is buying, where, and what they search and scroll for.
  • We pull apart your competitors' ads: what they run, what they push, where they are exposed.
  • We show you exactly where your enquiries are leaking: ads, website, follow-up, the lot.
  • You get the plan, whether you work with us or not. No obligation, no pressure.

$0Free. Built for trade businesses doing $1M+ a year.

Get my free growth audit

Why free? Because it is the fastest way to prove what we do. If the plan speaks for itself, the partnership below is the natural next step.

Be the answer when they search.

Tell us your trade and your area. We'll tell you what the auction looks like, what a lead should cost, and whether Google is even your best first move.

Prefer to talk it through? Book a 30-minute strategy call, straight into Zac's calendar.