★★★★★
Did an amazing job with our demo company videos and photos and website!
Adv Demolition · Google reviewVeblen / Case studies / ADV+ Painting
From no online presence to a full pipeline in a quarter.
Painting · Trades · Veblen client
The 30-second version.
ADV+ Painting started with effectively zero online presence: quality work, real crews, but a business running entirely on word of mouth. The Veblen engine (Google Ads capturing search demand, a website built to convert, CRM automations and missed-call recovery) took the business from zero online presence to a full pipeline in a quarter.
The situation.
Word of mouth is the best lead source in the trades, and the least controllable. ADV+ had the work quality but no machine: no site worth sending people to, no ads, and every missed call while up a ladder was a job handed to a competitor. Growth meant building the whole engine from a standing start.
What we built.
01
Google Ads on buying intent
Painting is a searched trade: when someone needs a painter, they Google one. Tight campaigns on high-intent searches put ADV+ in front of buyers at the exact moment of need.
02
A website built to convert
Fast, proof-led, one-tap to call. The site's only job: turn the click into an enquiry. See how we build them.
03
Missed-call text-back
Live within days of onboarding. Crew on the tools, phone rings out, the customer instantly gets a text that keeps the job alive, converting jobs that used to be lost silently.
04
Automated follow-up
Quotes chased, enquiries nurtured, reviews requested after every job, on rails, not memory.
The results.
From zero online presence to a full pipeline in a quarter. Not from one viral ad, but from a system where every part feeds the next: search demand captured, clicks converted, calls recovered, quotes chased. Within months, word of mouth became the bonus channel instead of the only one.
★★★★★
Number 1 marketing company, the photos and videos that are produced are another level
danny kalischer · Google reviewWhat made the difference: missed-call recovery and follow-up. The ads found the demand, but the system's refusal to let a single enquiry die is what turned spend into a full pipeline.
Starting from zero online?
ADV+ had no online presence when we started. If you're running a real trade business on word of mouth alone, this is the playbook. Tell us where you're at.
Prefer to talk it through? Book a 30-minute strategy call, straight into Zac's calendar.